Establish brand consciousness become lock industry development focus

Marketing hand has its own personality, create demand to attract consumers with its own characteristics, on the other hand, is a full range to meet customer demand for personalized, that is the enterprise to develop comparative offbeat productspersonalized, rich and colorful, in order to break the conventional dynamic marketing,mining, guide, create and to meet the market demand, meet the personalized consumption trend of the contemporary people, seeking novelty, change.

In today's society, the development of various technology changes with each passing day, lock market cohabitation, so that consumers feel blindly, produce misunderstanding. At present a lot of brand, no brand products have appeared in the hardware market, and the influence of the majority of consumers to the brand is very strange, some brand locks enterprise is also the only people in the industry know,most consumers do not know. So the development of consciousness of brand lock industry is very important.

Industry analysts think, hardware lock enterprises enter a doorsill low, many hardwarelock business product variety, quality requirements is not high, price is cheap, so it must have the market, hardware lock this low threshold will make the whole hardware lock market threshold low. Even the hardware lock enterprises with advanced technology, but the hardware lock market then there will be the same lock products. At present, the domestic market brand lock to lock products in the production of - grade.Because the lock industry belongs to the labor-intensive industry, enter a doorsill low,not high degree of specialization, the high-end product variety is very rare. Facing theproblems of weak brand awareness lock industry development.

The enterprise to the brand consciousness, no lock products own brand, but some not well-known lock products. And the small lock should have his own brand products,only the brand, lock products with own label, increase customer awareness of enterprises. But some locks enterprises haven't realized the importance of brand sohardware lock brand products less and less.

Not the management idea, management system, management method of lockenterprise development so that the existing economic resources and production factors allocation and use the best, this is the common characteristics with the lockenterprises.

Environmental protection energy-saving safety use the "lock" environmental protection and energy saving and safety lock industry attention is now in production.Practical action to call for serious environmental problems more responsible producer.Are the products of environmental system and occupation health and safety system certification; is gradually uses the environmental protection electroplating process,reduce the use of cyanide, with 3 chromium electroplating; whether to reach the discharge standard of pollutants for electroplating wastewater treatment and electroplating industries, are the manufacturers began to pay more attention to theproblem. NC cutter is used for cutting tools in mechanical manufacturing, also known as cutting tools. It includes the overall carbide tool, super hard tools, auxiliary system,super hard materials and coating technology. After years of development, CNC toolindustry China technology hardware city gradually becomes mature, not only rich variety and complete specifications, to meet the great Yongkang and neighboring cities and counties hardware manufacturing and mould manufacturing industry market demand.

Because of economic recession, many business owners are try various devices tosave cost, improve productivity. So I of long service life, CNC tool situation andaffordable single bell. It is reported that the blade, cutter etc. there are some obscurehardware products, but their usage and amount is not small case. In addition to these products export demand stable, sales in Yongkang is quite large, because they are one of the essential processing tools power tools, insulation Cup, cooking utensils and other major hardware industry. Yongkang hardware industry flourishing, largelypromoted the development of the industry and product sales. CNC tool types,specifications, quantity is huge, more common in the hardware city market is a milling cutter, boring cutter, reamer, pricking knife, tool and broaching cutter etc.. Cuttingprocessing industries are widely applied to the high hardness, high strength, such as fine mechanical processing technology, energy, automotive, motorcycle industry,furniture industry, automobile and electronic information technology industry.

This year the economic situation in the harsh environment, how many a little influence on the NC tool, but the good news is that the enterprise demand remains stable. Butput forward more and more strict requirements of precision more and more enterprises of CNC tool. Customers to buy tools, in addition to the value will be able to complete the processing quality, more attention to how to reduce the workpiece cost and achieve higher profit products. The tool enterprise service consciousness to shift the entire value chain of the workpiece from the tool itself, in order to reduce the cost of production as the main customers. For customers, the purchase of CNC tool firstconcern is the quality, then the price, so the NC tool to do better in universality,stability and accuracy.

Many from Japan and U.S., Switzerland, South Korea imported CNC tool has a newblade shape, blade size smaller and smaller cutting angle and new clamping structure,by numerous enterprise loves. In addition, in various combinations, dedicated CNCtool is currently the automotive, mold and other important industries in machining tool.It is the biggest characteristic of a fixture can finish multinomial process, therefore in the tool management, reduce tool costs and other aspects have shown remarkableeffect.